Catalog Search Results
Author
Language
English
Formats
Description
Winning Political Campaigns: A Comprehensive Guide to Electoral Success, by William S. Bike, is a handbook for planning, organizing and executing a successful campaign for elective office. Written in an easy-to-use format, the book is designed for both novice campaigners and experienced workers.Winning Political Campaigns covers everything from advertising to building alliances, proper business practices, campaign literature, candidate behavior, media,...
Author
Language
English
Formats
Description
The American Government, including the national, state, and local levels, has more than 400,000 elected and appointed public officials according to a New York Times estimate. This book is written to guide every potential new politician down the path of filing for, gathering support, and running for local office. You will start by reading a complete list of everything you need to know about the process of running for office. You will learn how to organize...
Author
Language
English
Description
Successful campaign manager and three-time mayor of Ashland, Oregon, Catherine Shaw presents the must-have handbook for navigating local campaigns. This clear and concise handbook gives political novices and veterans alike a detailed, soup-to-nuts plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting the right voters are clearly explained through specific examples, anecdotes, and...
Author
Language
English
Formats
Description
"Rules for Revolutionaries is a bold challenge to the political establishment and the "rules" that govern campaign strategy. It tells the story of a breakthrough experiment conducted on the fringes of the Bernie Sanders presidential campaign: a technology-driven team empowered volunteers to build and manage the infrastructure to make seventy-five million calls, launch eight million text messages, and hold more than one-hundred thousand public meetings--in...
Author
Publisher
University Press of Kansas
Pub. Date
[2016]
Language
English
Description
"A national cochair of the presidential campaign of Barack Obama when few thought he could ever be elected, Congresswoman Jan Schakowsky is here to tell you: Yes you can! And the book she recommends for candidates, campaign staff, volunteers, and citizens is Winning Elections in the 21st Century, a handbook for anyone who wants to know how campaigns are run and won today. Written by longtime political veterans, both former elected officials, Winning...